Alexandre
June 13, 2024 will remain a milestone for the Stellantis Group, which organized its first investor day since its creation: Stellantis Investor Day 2024. The information-packed event included a comprehensive 200-page presentation, reviewed the Group's many projects and ambitions electrification, North American, European and African markets, finance, and future product plans.
The Group's flagship brands were all highlighted: Jeep, Ram, Dodge, Chrysler, Peugeot, Citroën, Fiat, Opel, Peugeot and even the brand-new Leap Motor. More succinctly, DS, Lancia and Alfa Romeo also had their moment. But, against all odds, an iconic brand has been totally eclipsed: Maserati.
No mention of Stellantis' luxury trident during this eventThis raises a number of questions. How can we explain the total absence of Maserati from this presentation, at a time when the brand is going through a crucial period in its history? Is it a sign of a lack of new products to announce, or of a strategic reorientation?
Yet it's hard to believe that Maserati had nothing to say. The Italian brand is at a turning point in its history. The Maserati MC20 Folgore, the electrified version of the MC20 supercar, is expected soon, followed by the a Stradale version. At the same time, press tests of the new GranCabrio are in full swing, allowing journalists from all over the world to discover the brand's latest model. Recently launched, two special editions of the MC20a tribute to the legendary MC12, were unveiled to the enthusiasm of brand aficionados.
As far as we know, Maserati's goal: a 100 % electric range by 2028. Yet this vision of the future was not discussed at Investor Day 2024. The secrecy surrounding Maserati may seem worrying, casting a shadow over the brand's future within the Stellantis Group.
We'll have to wait for the Stellantis' half-year results, scheduled for Thursday, July 25, 2024In the meantime, enthusiasts and investors alike will have to wait and see. In the meantime, enthusiasts and investors alike remain on tenterhooks, curious to discover what the future holds for one of Italy's most prestigious automotive brands.
Maserati and Stellantis are a bit like Beluga caviar and lumpfish eggs! 😁
I thought I'd read that Maserati might be leaving the STELLANTIS nebula (!?)
To be continued...
Alfa Romeo and Maserati don't have to stay there. Elkann, who is in charge, must take them out of the Tavares ex-PSA low-end fold, and bring them closer to Ferrari.
a quattroporte with a 1.2 puretech at least it would look good...😄