Fiat 500e: this limited edition is now available to order

Introduced a few months ago during Fiat's 125th anniversary celebrations, the Fiat 500e Giorgio Armani Collector's Edition is now available to order in Europe. This model, the result of a collaboration between Fiat and the famous designer Giorgio Armani, embodies a marriage between electrification and Italian style. This unique project celebrates not only Fiat's anniversary, but also the 90th birthday of Maestro Giorgio Armani.

For the presentation of the Fiat 500e in 2020, Fiat, in collaboration with Giorgio Armani, Bvlgari and Kartell, presented 3 superb exclusive editions, which will be auctioned off in 2023.

This limited edition, produced at the FIAT Mirafiori factory in Turin, reflects both Giorgio Armani's craftsmanship and Fiat's technological innovation. Available in two exclusive colors, Glossy Green and Glossy Greige, this electric car offers a refined look in which every detail has been carefully thought out, including rims with large GA logo.

The interior is no exception, with high-quality materials and finishes worthy of haute couture, such as the laser-cut wooden inserts and embroidered motifs.

Under the hood, the Giorgio Armani 500e is equipped with an 87 kW (118 hp) electric motor, offering a range of 320 km on the WLTP cycle. The on-board experience is enhanced by a JBL audio system.

The "Ovation" advertising campaign, shot in the deserted streets of Milan, features this model as a veritable fashion icon. The slogan, "Don't drive it, wear it", perfectly sums up the spirit of this special edition, which is not just a vehicle, but a style accessory in its own right.

In Europe, The Fiat 500e Giorgio Armani is available from €40,500, whilein Italy, it is offered at €35,300. While this edition will probably not be enough to boost overall sales of the 500th, it is aimed above all at enthusiasts of limited collections, in anticipation of the future version of the 500e scheduled for late 2025.